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NEWS > CURRENT NEWS
J.D. Power and Associates 2010 Electric Residential Customer Satisfaction Study Results Rank MidAmerican Energy Highest in Midwest

For more information, contact:
Ann Thelen, Director, Communications & Media Relations, at 515-281-2785
Mark Reinders, Communications Manager, at 712-277-7866

DES MOINES, Iowa – (July 14, 2010) – For the third consecutive year, MidAmerican Energy Company’s residential customers have given high marks to the company for excellent customer satisfaction.

Today, J.D. Power and Associates announced the results of its 2010 Electric Utility Residential Customer Satisfaction Study, and MidAmerican was ranked No. 1 in the Midwest Large Region for overall customer satisfaction.

“We continually strive to work diligently with our customers to keep the lines of communication open, and we believe that translates to higher customer satisfaction,” said Terry Ousley, vice president, customer satisfaction.

“Providing outstanding customer service always has been one of MidAmerican Energy’s key business principles, along with operational excellence, regulatory integrity, employee commitment and safety, environmental respect and financial strength.”

In the Midwest Large region, Xcel Energy placed second and KCP&L ranked third.

The J.D. Power and Associates study evaluated the 121 largest electric utilities in the country for overall residential customer satisfaction, based on their performance in the following six key areas in order of importance: power quality and reliability; price; billing and payment; corporate citizenship; communications; and customer service. MidAmerican ranked first in the Midwest Large region in the areas of power quality and reliability, price, billing and payment, corporate citizenship and communications. Collectively, the 121 utilities represent more than 93 million households.

The findings are based on online interviews conducted among 85,000 residential utility customers in the United States, between July 2009 and May 2010.

MidAmerican credits its ability to keep base electric rates stable as a factor in customer satisfaction. The company also has added nearly 1,300 megawatts of wind generation in Iowa, earning the ranking of No. 1 in the nation in wind ownership among rate regulated utilities.

“MidAmerican Energy’s employees play significant roles in achieving high satisfaction ratings with our customers. They deserve the credit for this recognition because of their desire to provide the best service to our customers – whether they are working at the front line to restore electrical service during an outage, operating power plants, handling customer inquiries or the dozens of other support services needed to meet and exceed our customers’ needs,” Ousley added.

“MidAmerican’s team always looks at ways to consistently improve the service we provide to our customers. We’ll continue to make every effort to inform our customers about energy efficiency opportunities, ways of leveling out their monthly bills and the many payment options we have. We are here 24 hours a day, seven days a week to assist our customers with their questions and concerns.”